All these wonders of global architecture were built on natural ornamental rocks!
There is not a single wonder of global architecture that has not been built or clad with "Dimensional Rocks": natural or artificial.
The most modern and of the highest quality, among all the "Dimensional Stones" that are commercialized in the world market today, are the "Sintered Stone Plates" (SSS) of large formats and small thicknesses.
WHO WE ARE
ROCKS 3D HOLDING COMPANY SA is a multinational company based in São Paulo-Brazil, which works to make the ROCKS 3D SSS project internationally viable.
Its basic business structure is as follows:
Our human resources are composed of a multidisciplinary team of highly qualified professionals, located mainly in Brazil, the United States, Paraguay and Italy.
Although mining and trading of raw ores is not our ultimate goal, we are a for-profit institution that has been structuring itself internationally since 2013, as a modern multinational, the owner of several mines (located in Brazil) and a modern mining machinery park, which operates in the area of extraction of various types of ores, such as: clay / kaolin, feldspar, quartz, talc, etc..
Our beneficiation plant reduces the granulometry and moisture in the ores, transforming them into the appropriate raw material for the manufacture of ROCKS 3D products.
For the elaboration of ROCKS 3D products, this raw material is then processed in a “smart factory”. Although only one factory is used; This is composed of two consecutive and interconnected "industrial plants"; but located in different countries: Brazil and the United States.
Using our own fleet of trucks, the raw material (still in its ore stage) is transported from the beneficiation plant to our first “industrial plant”, located in Brazil.
First Industrial Plant ROCKS 3D. This is located in Brazil
Our beneficiation plant reduces the granulometry and moisture in the ores, transforming them into the appropriate raw material for the manufacture of ROCKS 3D products.
For the elaboration of ROCKS 3D products, this raw material is then processed in a “smart factory”. Although only one factory is used; This is composed of two consecutive and interconnected "industrial plants"; but located in different countries: Brazil and the United States.
Using our own fleet of trucks, the raw material (still in its ore stage) is transported from the beneficiation plant to our first “industrial plant”, located in Brazil.
First Industrial Plant ROCKS 3D. This is located in Brazil
Using the most advanced technology in the world, this first “industrial plant” processes the raw material (powdered ores) and transforms it into large-format “Sintered Rock Slabs”:
The “large format plates” , produced in Brazil, have already been sintered; but they are not yet polished and ready to be commercialized in the target market. Therefore, they have the status of “semi-finished products”.
The packaging of the "semi-finished products" is carried out by palletizing robots:
The boxes and easels, for the personalized packaging of “semi-finished products”, are produced in another own factory, also located in Brazil:
Packaging using palletizing robots
To be exported, the “semi-finished products” already packed in boxes and easels, are placed in containers. Then, our trucks transport these loaded containers to the sea port of Paranaguá, located in the State of Paraná in Brazil:
Port of Paranaguá
After arriving at a seaport in the United States, containers loaded with “semi-finished products” are transported to our second “Industrial Plant” which is located in the US state of Tennessee.
Second Industrial Plant ROCKS 3D. This is located in the United States.
In addition to polishing the surface of the "Sintered Rock Slabs" , this second industrial plant manages (at the customers' request) to reduce them to " smaller and standardized formats" ; but still keep the rectangular or square geometry
TECHNOLOGY
Our main technological partner is the multinational SACMI, which holds the global leadership for the creation of technologies in the ceramic industry.
In this long and sophisticated “manufacturing process”, but operating under the license and know-how of the multinational SACMI, our “smart factory” uses more than 300 “powdered ores” to produce the wonderful "Sintered Rock Plates" of large formats, ultra-compact surfaces and thicknesses ranging from 3 to 30 mm.
Using its own brand, our multinational markets all its products through its "distribution chain" all over the world; but with a focus on the United States, which is the “target market”.
The “cut to measure” of "Sintered Rock Slabs", whose perimeter is irregular, is also an option that we offer. But this service is performed in our "FABSHOP Factory" located in Paraguay:
FABSHOP plant in Paraguay
Below are examples of geometries that can be cut in FABSHOP:
MISSION
Being more and more knowledgeable and experienced in the Global Market of Natural and Artificial Ornamental Stones, ROCKS 3D HOLDING COMPANY SA makes use of the magnificent mineral reserves in Brazil, such as clay / kaolin, feldspar, quartz, talc, etc. elective vocation for covering floors and walls in current and futuristic works, interprets the ancient and the most contemporary styles of global architecture to apply trends that imitate the best marbles, granites, exotic granites, limestones, slates, quartz, etc.. Designs its products in Italy. In alliance with European multinationals that hold global leadership in the ceramic industry, it applies the best technology and know-how in its laboratories and in its “smart factory” (whose infrastructure starts in Brazil and ends in the United States), to produce the “Plates of Sintered Stones” of large formats, different thicknesses and ultra-compact surface that finally, with an unbeatable relation (quality / price), is commercialized with love for all its customers in the global market; focusing on the United States, which is its target market and where it has its own structured distribution chain.
VISION
We are aware that on our planet, life and biodiversity exist in permanent competition between species, where the weakest are annihilated by their competitors. The scenario in which this principle reaches its highest level is the market. Therefore, we are aware that - in the sector of activity where we operate - we must occupy a place of honor among the strongest.
To materialize our vision, we are working towards the implementation of the “ROCKS 3D SSS Project”, whose institutional video can be seen at this link: https://youtu.be/Jq--bEase3c
ROCKS 3D HOLDING COMPANY SA is projected as a multinational that (in the next 10 to 25 years) - with permanent research, development and technological innovation - reinvents itself, to conquer and maintain the global leadership in the production and commercialization of "Rocks Sintered" in large formats, different thicknesses and an ultra-compact surface.
We know that “exploiting natural resources” is essential for humanity because, if we do otherwise, we will be contributing to promoting hunger, lack of education and unhealthy conditions. At the other extreme, we also know that achieving our “strategic objective” (mission) is impossible without altering the natural environment in which we operate. Therefore, we are aware that in order to maintain a balance between “altering the environment” and “generating wealth”, our mother nature forces us to adopt a “compromise solution”.
We are aware that – in order to remain at peace with nature – a proportionate share of the “riches generated” by our business must be reinvested in the protection and restoration of the “altered environment”.
We permanently outdo ourselves and we are victorious. We don't feel sorry for our competitors; but we do not intend to annihilate them because they (however unconsciously) force us to our permanent improvement. Therefore, also with them (at certain times and conditions) we intend to make alliances for mutual benefit.
We maintain and promote our links with universities and scientific institutions.
We act within international law and fulfill our obligations to the governments of the countries where we operate; but we do it as intelligently as possible so as not to be weakened by them.
We are a bulwark in our responsibility to society and the environment. But, we are aware that – to honor our vision – our mission must be fulfilled optimally.
Our strategies (normal and contingent) are such that we overcome any adversity to honor our commitments to our investors, we take care of our human resources and their families, we fulfill our responsibility to our customers, suppliers, neighbors and society in general. We preserve the environment for the benefit of present and future generations.
We know that there is no important work of world architecture on planet Earth that does not require the use of dimensioned, natural and/or artificial ornamental stones. And that the level of preference increasingly favors "Sintered Rock Plates". That's why we continually grow our portfolio of local, regional and international investments, keeping a firm and enterprising eye on high-value development opportunities in the world's architecture. In this scenario:
We fulfill the obligations contracted with our most important allies: our suppliers of financial resources.
We believe that excellence, and the continuous creation of shareholder value, is of central importance for consistent success.
We create alliances with our suppliers; but progressively become our own raw material suppliers.
We cultivate values and distribute the profit with our unique creative resources: our human resources.
We fulfill quality, price and delivery commitments with our dear customers: reason for our existence.
VALUES
We select and prepare our human resources to cultivate our values in them:
Ethics in business relationships
honesty in business
We respect our funders
We cultivate maximum return on investment
We care and respect the environment
Customer focused service
Development of our human resources to improve their physical and mental health.
Tolerance and respect for the family and the human being
Above cultures, religions, races and ethnicities, origins, gender, financial capacity; We respect and defend biodiversity
We respect our suppliers and employees
Sustainable use of natural resources
Sustainable use of residual resources
Sustained research, development and innovation
Growing innovation and creativity
Use and development of high technology
continuous improvement
Orientation towards concrete results
Strong teamwork
community integration
Social responsability
Growing productive capacity
Diversity of products and services
We apply synergy with governments and peoples
STORY
ENVIRONMENT POLICY
ROCKS3D was born fully committed to society for the rational use of natural resources through the application of policies and sustainability criteria in protecting the environment.
ROCKS3D is born with an Environmental Management Plan, which is part of an Environmental Management System covered by the ISO 14001 environmental standard. But this standard is just the starting point.
ROCKS3D's environmental management system doesn't just protect the environment at the closest location. Its products and services are always designed with the criterion of using as raw material, not only virgin material, but also the residual materials that are generated in its mines and in its production plants.
ROCKS3D technology is created and progressively developed with the strategic intention of protecting the environment, as it was conceived from its origin with the vision of even taking advantage of the waste generated by its industrial production, to transform them into excellent materials for the construction.
ROCKS3D understands that at each stage of its processes it must respect natural laws and local, national and international laws, approved to protect the environment, biodiversity and the most precious asset existing in nature: life.
From the Cuban Arturo Blanco Montelier, an engineer-entrepreneur, residing in Brazil, the business idea was born in 2001. He is the founder in 2013 of the ROCKS 3D SSS project which became the company of the year 2014.
A very important role in the project, from 2013 onwards, has the Italian and American businessman Mauro De Benedetto, highly recognized in the international market for technologies, know-how and ornamental stone products.
Just as important has been the support (from 2013 onwards) of the top executives of the multinationals SACMI and SYSTEM, companies that hold global leadership in the technology and know-how market where the ROCKS 3D project operates.
Following, in sequence, the main historical background of the multinational ROCKS 3D HOLDING COMPANY SA:
Our team
President / CEO
Mr. Arturo Blanco Montelier was born in Cuba, lived in Europe for 7 years and has lived in Brazil for 8 years. Industrial Engineer (graduated with Summa Cum Laude), Master in Advanced Design of Industrial Processes from Universidad de Oriente, Cuba. He studied a Ph.D. in Physics and Mathematics at the University of Granada, Spain. He is a scientific researcher and developer of a new theory. He is a creator of new technologies and new materials in Europe.
Worked at the level of deputy minister of industry and commerce, managing 3 industrial groups. He is recognized as an entrepreneur in Europe, Africa, Russia, South America and the Caribbean, for his successful management of EPC industrial projects involving multinationals and billions of dollars. He is the main promoter of the ROCKS 3D SSS project and founding partner of the multinational ROCKS 3D Holding Company SA. He is experienced in the management and strategic planning of the economy and in the financial recovery of companies.
Mr. Helcio Sidnei Galano
COO
Mr Helcio Sidnei Galano is Brazilian, Civil Operational Engineer graduated from UNESP University, São Paulo, Brazil. Posse National Registration in CREA-SP nº 2617916812. Graduated in Informatics at IBM do Brasil and Post Graduation in System Analysis at FAAP.
Highly qualified in Finance, Tax and Accounting Legislation, business strategy for growth and sustainable profit, Process Reengineering, Just-in-Time, MRP II and CRM. With experiences in 'multinationals' Ayerst, Kolynos, wyeth, Origin and Zambon, acquired in Italy, France, Spain, United States and Switzerland.
Mr. Arturo Blanco Montelier
Mr. Waldomiro de Oliveira
Director of Planning / PHRD
Mr Waldomiro de Oliveira is Brazilian, graduated in mechatronic engineering, specializing in the Project Management Institute (PMI), which is a large association with global reach. He has 15 years of international experience in contract management and works on large industrial projects, both in Brazil and in other countries. Among its main projects we can mention: the implementation of a modern MDF (Medium Density Fiberboard) factory for the company SIMPELKAMP/ANDRITZ. Also industrial works for the companies DURATEX, ARAUCO, BERNECK and ASPERBRAS. Implementation of a thermoelectric plant and technology laboratories for DOW QUÍMICOS-USA.
Mr. Jose Nunes dos Santos
Commercial Director
Mr Jose Nunes dos Santos is Brazilian with a business background, CRECI - COSELHO REGIONAL DD CORRECORES DE IMÓVEIS, São Paulo/SP, Social Housing, Urban and Rural, by the Ministry of Cities, Brasilia Brazil.
He started his business life in 1985. From 2012 to 2018 he was an administrator at ORNAM - National Organization for Assistance to Brazilian Municipalities.
He is an entrepreneur and partner/CEO of Grupo DIASOL, which works for the development and implementation of new clean and sustainable energy technologies.
It has extensive national and international experience in raising funds for various projects of Research & Development (R&D), Private Equity, Venture Capital and Corporate Venture.
Mr. Augusto Cesar Vidal de Oliveira
1st Advisor
Mr Augusto Cesar Vidal de Oliveira is Brazilian, with technical training in Road Construction. He studied Civil Engineering at PUC University - Recife – PE.
Experienced buyer at Associação Deseret and as maintenance manager at Grupo Marista in Curitiba-PR.
He became a businessman in the Civil Construction sector, working in constructions in the “EPC” modality in the states of Rio Grande do Norte, Paraíba, Pernambuco, Alagoas, Sergipe, Bahia, Rio de Janeiro, São Paulo, Paraná and Santa Catarina.